1400
%
Increase in Meta
Ad activity revenue
Ad activity revenue
Bed Bath & Beyond
Media + Creative
Smarter media investment for better business outcomes.
We're an independent digital media agency powered by data-driven strategies. Balancing brand and performance media, we create intelligent solutions designed to unlock sustainable growth for your business.
Our approach is precise, results-oriented and tailored to your goals - ensuring every media dollar drives maximum impact.
Build brand. Generate leads. Grow revenue.
Whatever your objective, we have the tools to help you achieve it.
Our expertise lies in crafting and executing media strategies proven to build brands and accelerate performance.
Leveraging a robust measurement, testing, and reporting framework, our team delivers precise insights and continuous, proactive optimisation.
Backed by our in-house creative team, we produce standout assets designed to capture attention, deepen engagement, and inspire meaningful customer actions.
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Media Strategy + Planning
Strategic media, real results.
We start every media strategy by building a deep understanding of your business objectives, market and customer journey. Through precise audience targeting, thoughtful platform selection and compelling messaging, we craft practical, data-informed media plans designed to eliminate waste and maximise performance.
Whether we're aiming to build awareness or drive conversions, we seamlessly integrate brand and performance media to deliver measurable, long-term growth.
optimised media mix
High-performing Media Management
Our data-driven strategy combines brand building, performance marketing, and compelling creative to deliver measurable results. We carefully assess your objectives, target market and competitive landscape then optimise your media mix to capture demand and generate lasting brand recognition.
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Performance Marketing
Capture active buyer demand, accelerate conversions and maximise efficiency with targeted, data-driven campaigns designed to deliver measurable results.
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Brand Building
Strengthen brand salience, drive meaningful engagement and foster long-term customer loyalty through strategic, impactful advertising tailored to resonate with your target audience.
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Creative
Engage your audiences effectively with compelling, platform-first creative that delivers the right message, to the right people, at precisely the right moment.
Partnerships + accreditation
Advanced Measurement
Finding Value in your Data
Our robust measurement frameworks track the entire customer journey, revealing what's working, what's not, and where to optimise.
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Offline Conversion Tracking
Measure the true impact of your campaigns by tracking offline conversions with seamless integration.
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Media Mix Modelling
Understand the effectiveness of your marketing and media mix with future-proofed, privacy-first statistical modelling.
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Customer Data Platforms
Unlock powerful audience insights and enhance customer experiences with the right CDP technology.
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Google Premier Partner
Boutique Agency, Big Recognition
Calibrate is recognised as a Google Premier Partner; a testament to our superior performance + proven client success. In 2023 we were awarded the Breakthrough Excellence Award at the prestigious Google Premier Partner event in Sydney.
Case Studies
